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AMAZON

ALEXA SMART LIFE ROADSHOW

MOBILE TOUR

// CHALLENGE

Leverage Amazon Alexa’s partnership with Intel to bring the future of smart home innovation to consumers across the country.

// SOLUTION

Allied Experiential produced a smart home Airstream trailer outfitted with the latest advances in conversational AI technology.

// EXECUTION

The fully-customized airstream traveled across the country for six months, demonstrating over 30 devices for guests to test out. Attendees got to experience first-hand just how the integration of Alexa-enabled intelligent technology can transform the way they live their lives. Over the course of the tour, the Airstream visited 13 states and activated for 36 days at industry events, such as the AWS summit and CES, plus a 49ers NFL tailgate and at multiple college campuses across the nation.

// RESULTS

Gave over 11,000 demos to visiting consumers throughout the entirety of the tour. 

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READY TO START YOUR PROJECT?

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